Business Experimentation & Addictive Loyalty Programs

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Welcome to a session of inspiration and insights

Join us in this exclusive seminar tailored for senior marketing executives, with focus on Business Experimentation and Addictive Loyalty Programs.

Karin Rise from Curamando will reveal the key ingredients for launching loyalty programs across industries. Andreas Almqvist Gref from Conversionista! will demonstrate how a test-driven approach can transform loyalty through business experimentation. Johan Simonsson from Umain will share insights from 13 years of loyalty program development featuring a seamless mobile ordering experience for a global fast-food chain.

Stockholm: January 21st, 11:30-13:30 • Grev Turegatan 1 (lunch included)

Reserve your spot today — seats are limited!

You're more than welcome to work from our office during the day!

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Speakers

Karin Rise
CRM & Loyalty Lead at Curamando

Andreas Gref
Experimentation Expert at Conversionista

Johan Simonsson
Product Director, Umain

11:30

Welcome & mingle

Grab your lunch, refreshments and mingle with other guests and experts from Eidra.

11:30 Tuesday

15m

11:45

Presentations & Business Cases

During this session you will:

Discover how business experimentation can fuel smarter decisions through data-driven insights.
Get a behind-the-scenes look at how Scandic Hotels built a personalized loyalty program by understanding customer behavior.
Walk away with actionable tips, fresh perspectives, and the chance to chat with industry experts.

11:45 Tuesday

1h 30m

13:15

Continued Mingle & Networking

No need to hurry back to the office. Stay, mingle and grab the opportunity to continue discussing loyalty with our experts.

13:15 Tuesday

Organized by

Curamando

Curamando combines management consulting with marketing and digital expertise from multiple capabilities.

Umain

Experts in engineering, product, and design. Helping bold brands and ambitious disruptors shape, ship, and scale digital products and experiences.

Conversionista

The #1 CRO & Growth consultancy in the Nordics since 2010. We help clients drive digital growth through experimentation.

Eidra

A consulting collective that brings together a unique group of leading companies in strategy, creativity, and innovation. We help leaders create great change.